Emily Washcovick

Bio

As Yelp’s Small Business Expert, Emily is dedicated to helping local business owners succeed and grow. Her expertise spans customer engagement, reputation management, and digital marketing strategies. Through speaking engagements and industry thought leadership, Emily shares insights that entrepreneurs across all sectors can use to build thriving businesses. She is also the host of Behind the Review podcast, from Yelp and Entrepreneur Media, where she interviews business owners and industry leaders to uncover the stories, strategies, and creative decisions behind standout businesses.

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Latest

Growing a Business

These Brothers Turned a 2-Man Operation Into One of the Most Trusted Companies in Their Area. Here's How.

For Jose and Michael Rodriguez of Pest Brothers, one of Yelp's Top 100 Local Businesses of 2025, success is about more than getting the job done.

Growing a Business

Two Industry Leaders Share Their Best Advice for Restaurant Owners – And Reveal the Exact Amount You Can Raise Prices Without Losing Customers

As independent restaurants navigate rising costs, changing customer habits and the lasting effects of the pandemic, these leaders offer advice for entrepreneurs.

Starting a Business

This Is What the CEO of Kickstarter Wishes Aspiring Entrepreneurs Knew

Everette Taylor founded his first company at 19 — this is his best advice for people who want to start a business.

Growing a Business

She Created the Dance Studio She Was Looking For. Now, It's a Nationwide Brand.

Jami Stigliano turned her passion for dance and people into DivaDance, a fast-growing franchise that helps adults build confidence through choreography, connection and community.

Growing a Business

She Went From Teacher to Owning a Business in an Unexpected Industry – And Wants Others to Do the Same: 'There Is So Much Opportunity'

Angie Snow went from teacher and stay-at-home mom to co-owner of a thriving business by embracing leadership, championing women in trades and rethinking what it means to support both employees and customers.

Growing a Business

He Went From Customer to CEO of a Rapidly-Expanding Dessert Chain By Following This Process

Neil Hershman built his expansion playbook by perfecting a single store, then replicating what worked across the franchise system without sacrificing customer experience.

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